People all over the world want to have their unique clothes, which is why the industry of t shirt customization has become more and more popular in the last years. Everyone wants to have a personalized t shirt, or has thought at least once about offering such thing as a present for somebody, so nowadays there are many companies which offer printed or even embroidered polo shirts custom services, so if you are planning about starting such a business you should have an element to individualize you from the others. Besides offering the clients the possibility to print and embroider on the clothes whatever they want, you should also offer them specialized advice about the process, explain them how things work, in order to let them know you are a true professional. Customer service is extremely important regardless the field of your activity, and if you add to this also competitive prices, your business will become popular in no time, and you will be able to create a reputable brand on the market. Besides the unique services and affordable prices, a custom t shirt business requires a good advertising strategy, especially in the beginning, to create a pool of clients and get to be known on the market. The competition is fierce, and if you want to attract clients you should use the most original promo campaigns.

To begin with, when you start your business, as small as it is, you should build a team and create a team culture, which will help you promote your image outside the company. Even if you will have to invest some money in uniforms, for example, these are the perfect manner both to engage your employers and let clients know you already have a brand and a team of professionals. Since you are a printing and embroidered shirts custom company, you should already have the raw materials, so you will be able to save some money and create the most original designs. You can put the logo on the t shirt, and also the contact details, in case a random person sees your employers wearing the shirt and wants to start a collaboration with your company.

In addition to this, since internet plays an important role in our daily lives, you should consider some online marketing for your business. Create a professional web page, such as, where you can promote your products and services and present your team. Furthermore, you can also create some small viral videos, which can be shared on any social media channel, so more and more people will find out about your business. These can be either fun or professional, depending on the final message you want to transmit to your clients, but remember to place some subliminal message and technical information, in order for people to know what to expect from your services. Another advertising method is the physical one, so you can borrow a space in a crowded area and place a stand, where you can display all your services, so that passersby can see what you have to offer.